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Zhou Haijiang: Speed up the Yangtze River Delta private enterprises “three integration”<\/h3>\n\n\n\n
On June 6, the Fifth Yangtze River Delta Integration Development High-level Forum with the theme of “Joining hands with high-quality integration, Forging ahead with Chinese modernization” was held in Hefei, Anhui province. Zhou Haijiang, president of China Chamber of International Cooperation for Private Economy and Chairman of the Board of Directors of Hongdou Group, attended the forum as a representative of Jiangsu entrepreneurs.<\/p>\n\n\n\n
Zhou Haijiang believes that the high-quality integration of the Yangtze River Delta can well show the connotation and development path of Chinese-style modernization. Through the continuous advancement of the integration of the Yangtze River Delta, the goal of Chinese-style modernization will be more closely integrated with the actual development, and new vitality and practical experience will be injected into the Chinese-style modernization. CXO UNION-CXO\u8054\u76df\uff08cxounion.cn\uff09<\/mark><\/p>\n\n\n\n
How do private enterprises seize the opportunity to accelerate development in the integration of Yangtze River Delta? How to play the role of subject and promoter? Zhou Haijiang suggested that the majority of private enterprises need to actively integrate into the Yangtze River Delta integration development strategy, and constantly promote the “three integration”, that is, “innovation integration, brand integration, and capital integration”, cultivate the high-quality development momentum of enterprises, and respond to the uncertainty of the external environment with the certainty of their own development.<\/p>\n\n\n\n
Some people describe the scientific and technological innovation of the Yangtze River Delta as “no private economy will not live, no industrial clusters will not be rich, no leading enterprises will not be strong, and no brand-name products will not sound”, which shows the important role of private enterprises in independent innovation. Zhou Haijiang proposed to accelerate the transformation and upgrading of enterprises with “innovation integration”. The integration of the Yangtze River Delta is, to a large extent, the accelerated integration of scientific and technological innovation and independent innovation. The approach of Hongdou Group is to firmly grasp the construction of “five streams” (that is, “first-class talents, first-class platforms, first-class investment, first-class mechanisms and first-class products”) and enhance the scientific and technological innovation ability of various industrial companies. In 2023, Hongdou officially upgraded and established the research Institute on the basis of the existing national enterprise technology center to accelerate scientific and technological innovation, while emphasizing product innovation, enabling products with science and technology, and taking the road of differentiated development. For example, Red bean comfortable men’s clothing released innovative products 0 sense comfortable shirt, put into the market a year single product sales have exceeded 500,000, the reason behind is that Red bean together with high-end suppliers in the industry to fabric, process, version, scientific and technological functions to research and upgrade, improve the added value of the product. Red Bean men’s wear was therefore awarded the title of “Pioneer of comfortable men’s Wear track” by the China Clothing Association. CXO UNION-CXO\u8054\u76df\uff08cxounion.cn\uff09<\/mark><\/p>\n\n\n\n
Zhou Haijiang said that throughout the 66 years of development of red beans, from the “red bean nurse shirt” that earned the “first bucket of gold” for the enterprise, to the research and development of General Shares mining tire enjoying the reputation of “China’s first child”, to the “Red bean velvet underwear” that sold 100 million pieces in the country and was upgraded iteratively for many years, and the red bean 0 feeling comfortable shirt released last year to lead the comfortable fashion of the men’s clothing industry\u2026 Every jump of the red bean brand is to inject strong impetus into the vigorous development of the enterprise with differentiated and innovative products with very scientific and technological content. In recent years, Redbean Group has applied for more than 300 patents every year, and by the end of 2022, it has applied for more than 4,000 patents.<\/p>\n\n\n\n
Market economy is the brand division of the market, independent brand is a reliable guarantee of market division. The brand is the “chain master” of each industrial chain. World-class brand is an important yardstick to measure the rise and change of world-class urban agglomeration. Zhou Haijiang suggested that to cultivate chain master enterprises with “brand integration”, private enterprises need more independent brands with the development leadership and the status of “chain master” in the industrial chain. How to carry out brand integration for private enterprises? Zhou Haijiang gave several suggestions, on the one hand, we should actively carry out strategic cooperation with capital as a link, form a new advantage of the Yangtze River Delta industrial chain reconstruction, brand value chain mutual plasticity and enterprise ecosystem, and effectively support the implementation of brand expansion strategy for the global market of independent brands; On the one hand, we should make full use of the advantages of emerging industries represented by the Internet, the Internet of Things, 5G and artificial intelligence in the Yangtze River Delta, and actively implement the strategy of “brand + culture” to form a number of independent brands that are leading in the new era. On the other hand, the government should introduce a 15% tax policy for industrial independent brand enterprises to enjoy the same as high-tech enterprises, raise the cultivation of “independent brand” to the same important position as “high-tech enterprises”, and cultivate a number of independent brand “chain master enterprises” through strong support from the government, enhance the control of the industrial chain and supply chain, and participate in international competition and cooperation. CXO UNION-CXO\u8054\u76df\uff08cxounion.cn\uff09<\/mark><\/p>\n\n\n\n
Zhou Haijiang stressed that only the nation is the world, so Red Bean Group has created red Bean Qixi Festival for more than 20 consecutive years, injecting traditional cultural connotations into the brand. At the same time, promote the upgrading of high-end brand strategy, in addition to the upgrading of technology enabling products, the reconstruction of business operation management system by digital intelligence, and accelerate the transformation from traffic operation to brand operation online. For example, Red Bean men’s clothing, positioning the comfortable track, taking the brand as the leader, increasing investment in products, communication, channels, operations, etc., optimizing the consumption scene of offline stores, and quickly reaching the middle and high-end consumer groups with a new comfortable new image.<\/p>\n\n\n\n
The core problem of difficult and expensive financing lies in the lack of independent capital. Chinese enterprises should learn from the direct financing model of the United States, seize the great opportunities of the current country’s continuous opening up of the stock market and expanding channels, actively create conditions for listing direct financing, and transform from integrators to integrators. Zhou Haijiang suggested that “capital integration” should be used to consolidate independent capital. For private enterprises in the Yangtze River Delta, while actively listing, they should further carry out capital integration, strengthen diversified investment between enterprises, merger and reorganization, mutual participation and other ways to enhance corporate strength and innovation vitality. Red Bean Group is to create two main board listed companies of Red Bean Shares and General Shares and the new third board listed enterprises of Yew Pharmaceutical, and actively issue additional shares to help promote the high-quality development of enterprises. For example, GM shares recently completed more than 1 billion yuan of private equity, will accelerate the company’s overseas business development, improve the enterprise’s international competitiveness, the annual production scale of the project is expected to reach 5 million high-performance car tires and 900,000 truck and bus tires, the total new profit of 250 million yuan. CXO UNION-CXO\u8054\u76df\uff08cxounion.cn\uff09<\/mark><\/p>\n\n\n\n
“Integration” has always been the key word in the development of the Yangtze River Delta region. Behind this word, is the linkage between three provinces and one city, is the cooperation between 41 cities. Private enterprises in the three provinces and one city should actively integrate into the integrated development strategy of the Yangtze River Delta, further promote the “three integration”, so that various production factors can flow smoothly in a wider range, and converge into a stronger development force to help write a new chapter in the development of Chinese-style modernization.<\/p>\n\n\n\n
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$\"\"\/$ <\/figure>\n\n\n\n
\u7ffb\u8bd1\uff1a<\/h2>\n\n\n\n
Zhou Haijiang: Speed up the Yangtze River Delta private enterprises “three integration”<\/h3>\n\n\n\n
On June 6, the Fifth Yangtze River Delta Integration Development High-level Forum with the theme of “Joining hands with high-quality integration, Forging ahead with Chinese modernization” was held in Hefei, Anhui province. Zhou Haijiang, president of China Chamber of International Cooperation for Private Economy and Chairman of the Board of Directors of Hongdou Group, attended the forum as a representative of Jiangsu entrepreneurs.<\/p>\n\n\n\n
Zhou Haijiang believes that the high-quality integration of the Yangtze River Delta can well show the connotation and development path of Chinese-style modernization. Through the continuous advancement of the integration of the Yangtze River Delta, the goal of Chinese-style modernization will be more closely integrated with the actual development, and new vitality and practical experience will be injected into the Chinese-style modernization. CXO UNION-CXO\u8054\u76df\uff08cxounion.cn\uff09<\/mark><\/p>\n\n\n\n
How do private enterprises seize the opportunity to accelerate development in the integration of Yangtze River Delta? How to play the role of subject and promoter? Zhou Haijiang suggested that the majority of private enterprises need to actively integrate into the Yangtze River Delta integration development strategy, and constantly promote the “three integration”, that is, “innovation integration, brand integration, and capital integration”, cultivate the high-quality development momentum of enterprises, and respond to the uncertainty of the external environment with the certainty of their own development.<\/p>\n\n\n\n
Some people describe the scientific and technological innovation of the Yangtze River Delta as “no private economy will not live, no industrial clusters will not be rich, no leading enterprises will not be strong, and no brand-name products will not sound”, which shows the important role of private enterprises in independent innovation. Zhou Haijiang proposed to accelerate the transformation and upgrading of enterprises with “innovation integration”. The integration of the Yangtze River Delta is, to a large extent, the accelerated integration of scientific and technological innovation and independent innovation. The approach of Hongdou Group is to firmly grasp the construction of “five streams” (that is, “first-class talents, first-class platforms, first-class investment, first-class mechanisms and first-class products”) and enhance the scientific and technological innovation ability of various industrial companies. In 2023, Hongdou officially upgraded and established the research Institute on the basis of the existing national enterprise technology center to accelerate scientific and technological innovation, while emphasizing product innovation, enabling products with science and technology, and taking the road of differentiated development. For example, Red bean comfortable men’s clothing released innovative products 0 sense comfortable shirt, put into the market a year single product sales have exceeded 500,000, the reason behind is that Red bean together with high-end suppliers in the industry to fabric, process, version, scientific and technological functions to research and upgrade, improve the added value of the product. Red Bean men’s wear was therefore awarded the title of “Pioneer of comfortable men’s Wear track” by the China Clothing Association. CXO UNION-CXO\u8054\u76df\uff08cxounion.cn\uff09<\/mark><\/p>\n\n\n\n
Zhou Haijiang said that throughout the 66 years of development of red beans, from the “red bean nurse shirt” that earned the “first bucket of gold” for the enterprise, to the research and development of General Shares mining tire enjoying the reputation of “China’s first child”, to the “Red bean velvet underwear” that sold 100 million pieces in the country and was upgraded iteratively for many years, and the red bean 0 feeling comfortable shirt released last year to lead the comfortable fashion of the men’s clothing industry\u2026 Every jump of the red bean brand is to inject strong impetus into the vigorous development of the enterprise with differentiated and innovative products with very scientific and technological content. In recent years, Redbean Group has applied for more than 300 patents every year, and by the end of 2022, it has applied for more than 4,000 patents.<\/p>\n\n\n\n
Market economy is the brand division of the market, independent brand is a reliable guarantee of market division. The brand is the “chain master” of each industrial chain. World-class brand is an important yardstick to measure the rise and change of world-class urban agglomeration. Zhou Haijiang suggested that to cultivate chain master enterprises with “brand integration”, private enterprises need more independent brands with the development leadership and the status of “chain master” in the industrial chain. How to carry out brand integration for private enterprises? Zhou Haijiang gave several suggestions, on the one hand, we should actively carry out strategic cooperation with capital as a link, form a new advantage of the Yangtze River Delta industrial chain reconstruction, brand value chain mutual plasticity and enterprise ecosystem, and effectively support the implementation of brand expansion strategy for the global market of independent brands; On the one hand, we should make full use of the advantages of emerging industries represented by the Internet, the Internet of Things, 5G and artificial intelligence in the Yangtze River Delta, and actively implement the strategy of “brand + culture” to form a number of independent brands that are leading in the new era. On the other hand, the government should introduce a 15% tax policy for industrial independent brand enterprises to enjoy the same as high-tech enterprises, raise the cultivation of “independent brand” to the same important position as “high-tech enterprises”, and cultivate a number of independent brand “chain master enterprises” through strong support from the government, enhance the control of the industrial chain and supply chain, and participate in international competition and cooperation. CXO UNION-CXO\u8054\u76df\uff08cxounion.cn\uff09<\/mark><\/p>\n\n\n\n
Zhou Haijiang stressed that only the nation is the world, so Red Bean Group has created red Bean Qixi Festival for more than 20 consecutive years, injecting traditional cultural connotations into the brand. At the same time, promote the upgrading of high-end brand strategy, in addition to the upgrading of technology enabling products, the reconstruction of business operation management system by digital intelligence, and accelerate the transformation from traffic operation to brand operation online. For example, Red Bean men’s clothing, positioning the comfortable track, taking the brand as the leader, increasing investment in products, communication, channels, operations, etc., optimizing the consumption scene of offline stores, and quickly reaching the middle and high-end consumer groups with a new comfortable new image.<\/p>\n\n\n\n
The core problem of difficult and expensive financing lies in the lack of independent capital. Chinese enterprises should learn from the direct financing model of the United States, seize the great opportunities of the current country’s continuous opening up of the stock market and expanding channels, actively create conditions for listing direct financing, and transform from integrators to integrators. Zhou Haijiang suggested that “capital integration” should be used to consolidate independent capital. For private enterprises in the Yangtze River Delta, while actively listing, they should further carry out capital integration, strengthen diversified investment between enterprises, merger and reorganization, mutual participation and other ways to enhance corporate strength and innovation vitality. Red Bean Group is to create two main board listed companies of Red Bean Shares and General Shares and the new third board listed enterprises of Yew Pharmaceutical, and actively issue additional shares to help promote the high-quality development of enterprises. For example, GM shares recently completed more than 1 billion yuan of private equity, will accelerate the company’s overseas business development, improve the enterprise’s international competitiveness, the annual production scale of the project is expected to reach 5 million high-performance car tires and 900,000 truck and bus tires, the total new profit of 250 million yuan. CXO UNION-CXO\u8054\u76df\uff08cxounion.cn\uff09<\/mark><\/p>\n\n\n\n
“Integration” has always been the key word in the development of the Yangtze River Delta region. Behind this word, is the linkage between three provinces and one city, is the cooperation between 41 cities. Private enterprises in the three provinces and one city should actively integrate into the integrated development strategy of the Yangtze River Delta, further promote the “three integration”, so that various production factors can flow smoothly in a wider range, and converge into a stronger development force to help write a new chapter in the development of Chinese-style modernization.<\/p>\n\n\n\n
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