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class=\"has-medium-font-size\">\u5176\u4e2d\u6709\u56db\u4e2a\u5173\u952e\u8981\u7d20\u975e\u5e38\u91cd\u8981\uff0c\u90a3\u5c31\u662f\u5927\u4f17\u3001\u9ad8\u9891\u3001\u521a\u9700\u548c\u6709\u7528\u6237\u53e3\u7891\u4f20\u64ad\u7684\u573a\u666f\u3002\u76ee\u6807\u7528\u6237\u7fa4\u662f\u5927\u4f17\u7684\u9700\u6c42\u8fd8\u662f\u5c0f\u4f17\u7684\u9700\u6c42\uff0c\u51b3\u5b9a\u4e86\u521b\u4e1a\u5929\u82b1\u677f\u7684\u9ad8\u4f4e\uff1b\u7528\u6237\u9700\u6c42\u662f\u5426\u9ad8\u9891\u51b3\u5b9a\u4e86\u7528\u6237\u7684\u7559\u5b58\uff1b\u521a\u9700\uff0c\u6211\u5bf9\u5b83\u7684\u5b9a\u4e49\u662f\u521b\u9020\u7684\u4ef7\u503c\u53ef\u8861\u91cf\u3001\u53ef\u9632\u5fa1\u3001\u53ef\u6301\u7eed\uff1b\u5f53\u4f01\u4e1a\u7684\u4ea7\u54c1\u6216\u8005\u670d\u52a1\u771f\u6b63\u89e6\u53ca\u7528\u6237\u75db\u70b9\u7684\u65f6\u5019\uff0c\u7528\u6237\u53e3\u7891\u4f20\u64ad\u80fd\u8d77\u5230\u7684\u6548\u679c\u4f1a\u6bd4\u4efb\u4f55\u5e7f\u544a\u90fd\u7ba1\u7528\u3002\u6211\u7528\u4e86\u4e24\u5468\u65f6\u95f4\u770b\u4e86 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style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-white-color\">CXO UNION-CXO\u8054\u76df\uff08cxounion.cn\uff09<\/mark><\/p>\n\n\n\n<p class=\"has-medium-font-size\">\u5927\u5bb6\u90fd\u77e5\u9053\u516c\u4f17\u7684\u6ce8\u610f\u529b\u662f\u6709\u8870\u51cf\u66f2\u7ebf\u7684\uff0c\u4e92\u8054\u7f51\u7684\u70ed\u5ea6\u4e0d\u4f1a\u6301\u7eed\u592a\u4e45\uff0c\u4e3a\u4e86\u8d76\u4e0a\u70ed\u70b9\uff0c\u6211\u4eec\u56e2\u961f\u71ac\u4e86\u4e00\u5468\uff0c\u7ec8\u4e8e\u628a\u8fd9\u4e2a\u4ea7\u54c1\u505a\u51fa\u6765\u4e86\u3002\u6211\u8fd8\u8bb0\u5f97\u90a3\u662f\u4e00\u4e2a\u5468\u516d\u7684\u51cc\u6668 5 \u70b9\uff0c\u6211\u7528\u81ea\u5df1\u7684\u5fae\u535a\u53d1\u5e03\u4e86\u8fd9\u4e2a\u4ea7\u54c1\u4e4b\u540e\u5c31\u53bb\u7761\u89c9\u4e86\u3002\u5f53\u65f6\u6211\u7684\u5fae\u535a\u603b\u5171\u53ea\u6709\u56db\u4e2a\u7c89\u4e1d\uff0c\u7ed3\u679c\u4e00\u89c9\u9192\u6765\uff0c\u8fd9\u6761\u5fae\u535a\u706b\u4e86\uff0c\u88ab\u8f6c\u53d1\u4e86 5000 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\u7684\u65f6\u95f4\u662f\u7a7a\u8f66\uff0c\u8fd9\u90e8\u5206\u7684\u65f6\u95f4\u548c\u6cb9\u8d39\u6210\u672c\u90fd\u5f97\u81ea\u5df1\u627f\u62c5\u3002\u5bf9\u4e8e\u5927\u4f17\u800c\u8a00\uff0c\u786e\u5b9e\u662f\u4e00\u4e2a\u5f88\u75db\u7684\u201c\u75db\u70b9\u201d\u3002<\/p>\n\n\n\n<p class=\"has-medium-font-size\">\u6240\u4ee5\u6211\u60f3\uff0c\u901a\u8fc7\u79fb\u52a8\u4e92\u8054\u7f51\u89e3\u51b3\u4e58\u5ba2\u548c\u53f8\u673a\u4e4b\u95f4\u7684\u4fe1\u606f\u4e0d\u5bf9\u79f0\u95ee\u9898\uff0c\u4e58\u5ba2\u4e0d\u7528\u4e0b\u697c\u5c31\u80fd\u628a\u6253\u8f66\u9700\u6c42\u53d1\u51fa\u53bb\uff0c\u4e0d\u7528\u7b49\u5f85\u3001\u4e0d\u7528\u5728\u8857\u8fb9\u5438\u5c3e\u6c14\uff1b\u53f8\u673a\u4e5f\u53ef\u4ee5\u7b2c\u4e00\u65f6\u95f4\u83b7\u53d6\u5ba2\u6e90\u4fe1\u606f\uff0c\u4ee5\u79fb\u52a8\u4e92\u8054\u7f51\u4e3a\u5a92\u4ecb\uff0c\u5c06\u4fe1\u606f\u4f20\u64ad\u4ea4\u6362\u7684\u6210\u672c\u51cf\u5c11\u5230\u96f6\u3002\u8fd9\u5c31\u662f\u73b0\u5728\u7684\u6ef4\u6ef4\u3002<\/p>\n\n\n\n<h2 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class=\"has-medium-font-size\">\u7136\u800c\u6211\u4eec\u4f9d\u7136\u9762\u4e34\u7740\u5f88\u591a\u5f88\u5927\u7684\u96be\u9898\uff0c\u8fd9\u4e2a\u65f6\u4ee3\u8fd8\u7ed9\u6211\u4eec\u7559\u4e86\u5f88\u5927\u7684\u7a7a\u95f4\u548c\u6311\u6218\u3002\u6ef4\u6ef4\u62e5\u6709\u591a\u5143\u5316\u7684\u4e1a\u52a1\u573a\u666f\uff0c\u4e9f\u5f85\u8fd9\u4e9b\u9ad8\u7d20\u8d28\u3001\u9ad8\u6f5c\u529b\u7684\u9876\u5c16\u79d1\u6280\u4eba\u624d\u4e0e\u6211\u4eec\u201c\u4e00\u8d77\u7528\u79d1\u6280 D \u9020\u672a\u6765\u201d\uff0c\u8ba9\u4e16\u754c\u53d8\u5f97\u66f4\u52a0\u7f8e\u597d\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u7ffb\u8bd1<\/h2>\n\n\n\n<p class=\"has-medium-font-size\">Looking back on my first 30 years of life, several major choices were made after coming to Wu University. In 2001, when I first entered Wu University, I majored in automation. I thought I majored in building robots, but it turned out that I majored in automation of thermal power plants, which I was not interested in.<\/p>\n\n\n\n<p class=\"has-medium-font-size\">When I was a sophomore, I heard that the International School of Software was recruiting sophomores. I had a vague sense that computers could connect millions or even tens of millions of people at the same time, and I thought it was cool and would change the world in a big way. At that time, my knowledge of computer was limited to chatting with QQ and playing group games. I was not sure whether I really liked it or what I could do in this field. So I first &#8220;test&#8221; myself, a training class, learn some computer network knowledge. After learning it, I found myself enjoying it.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">After a month&#8217;s preparation, I was lucky enough to pass the exam of International Software School<\/h4>\n\n\n\n<p class=\"has-medium-font-size\">After a month&#8217;s preparation, I was lucky enough to pass the exam of International Software School. At that time, the competition was fierce, and only 80 students were selected by the whole school.<mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-white-color\">CXO UNION-CXO\u8054\u76df\uff08cxounion.cn\uff09<\/mark><\/p>\n\n\n\n<p class=\"has-medium-font-size\">In the first semester when I changed my major, I had a hard time attending classes. Many of my classmates have some basic computer knowledge. I started from scratch and had too many courses to catch up on. That semester, I listened to the class every day, at night to go to the computer room, the book all the procedures are written again. After 11 o &#8216;clock lights out, but also flashlight hiding in bed the day all the teacher taught to review again. And then preview the second day of class, in advance of the don&#8217;t understand the nouns all check again. <\/p>\n\n\n\n<p class=\"has-medium-font-size\">Every day that semester was stressful. It was like living senior year all over again. I have a learning method, is to read the most classic book in each field, but also to find the original English to read it. If you understand it thoroughly, you will get twice the result with half the effort. Later, at the end of the semester, I got the second place in the school from a computer exam.<\/p>\n\n\n\n<p class=\"has-medium-font-size\">Switching to computer is the first major choice in my life. It taught me two important lessons: first, you must find the direction you are interested in. Second, look for the direction, to their own efforts to do nothing.<\/p>\n\n\n\n<p class=\"has-medium-font-size\">Thank you very much for the four years in Wu University, I found what I like and work hard for it. It can be said that these four years decide my future career track.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">&#8220;My Underlying Operating System&#8221;<\/h3>\n\n\n\n<p class=\"has-medium-font-size\">Up to now, I have made four very important choices in my life. The first one is to change my major from automation to computer. The second time I came to Beijing for postgraduate study. The third time is after graduation to Baidu search. For the fourth time, I started my own business from Baidu in 2012 and chose Didi.<\/p>\n\n\n\n<p class=\"has-medium-font-size\">Every time I have to make a choice, I ask myself: Which decision will I regret more 10 years from now? I think life is about doing what you love first. If your favorite thing is also on the wave, it&#8217;s best. But if it&#8217;s not, don&#8217;t go against your own interests and do something that fits the wave. It is in the nature of each person to pursue self-satisfaction and recognition.<mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-white-color\">CXO UNION-CXO\u8054\u76df\uff08cxounion.cn\uff09<\/mark><\/p>\n\n\n\n<p class=\"has-medium-font-size\">Looking back on the big choices I&#8217;ve made in my life, my underlying operating system has played a big role. The system is a circle, the upper half circle is &#8220;no regrets&#8221;, the lower half circle is &#8220;to leave good things to the world&#8221;.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">First, the upper semicircle &#8220;no regrets&#8221;.<\/h4>\n\n\n\n<p class=\"has-medium-font-size\">Actually Didi is my second startup. I started my first business from Baidu in 2012. Because I found that many apps of Baidu had not been updated at that time, but the number of its users increased very fast. The reason was that at that time, a large number of mobile phones changed from feature phones to smart phones, and smart phones became popular. Moreover, the price of smart phones dropped from 2,000 yuan to 1,000 yuan. At that time, Xiaomi and Huawei both released smartphones priced below 1,000 yuan. Based on this, I judged that it would bring a wave of prosperity of mobile Internet. At that time, I asked myself a question: Would I regret not starting my own business? The answer was clear.<\/p>\n\n\n\n<p class=\"has-medium-font-size\">The first Duan failed in less than half a year because of the team. At that time, I had no income, no savings, and a mortgage to pay. I only had enough money to live for two months. It was very stressful. I carried a bag full of instant noodles and went to Weihai for a week. This week I mainly asked myself two questions. First, do you want to continue to start a business? Second, what does a startup do? I realized that entrepreneurship was still my passion. So what does a startup do? I went and collected all the data I could find on startups from 2010 to 2012, and I sorted them by track, and the growth rate of the number one valuation varies from track to track, which is determined by the DNA of the business itself.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Four key elements are important: mass, high frequency, rigor, and word-of-mouth scenarios<\/h4>\n\n\n\n<p class=\"has-medium-font-size\">Four key elements are important: mass, high frequency, rigor, and word-of-mouth scenarios. Whether the target user group is the demand of the public or the demand of the minority determines the height of the entrepreneurial ceiling. Whether user demand is high or not determines user retention; Rigor, I define it as creating value that is measurable, defensible, and sustainable; When an enterprise&#8217;s product or service really touches the user&#8217;s pain point, user word-of-mouth can play a more effective effect than any advertising. I looked at nine projects in two weeks, and Didi was the only one that met all four elements.<\/p>\n\n\n\n<p class=\"has-medium-font-size\">My bottom operating system under the semicircle, is &#8220;to leave good things in this world.&#8221; Elon Musk has a great influence on me, because he has always been committed to solving the most fundamental problems of human beings. He is a serial entrepreneur in multiple fields and has left many epoch-making works to the world. I hope when I am old, looking back on my life, I can also leave some beautiful things for this world.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">&#8220;Starting Out: Using technology to make the world a better Place.&#8221;<\/h3>\n\n\n\n<p class=\"has-medium-font-size\">What gave me the idea of starting my own business was a public welfare project I did in Baidu in 2011, called &#8220;Baidu Searching for People&#8221;. At that time, many V participated in an activity of &#8220;taking photos of street begging children&#8221;, encouraging netizens to post photos of street begging children on the Internet, because some of these children are likely to be abducted, and Posting them on Weibo could let more parents see them and save them. At that time, I was in charge of image search at Baidu, and we already had face recognition technology. I thought about whether we could build a platform for parents to save the photos of their lost children, and we would automatically capture the photos of massive users on the Internet for comparison. If we found high similarity, we could inform parents at the first time.<mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-white-color\">CXO UNION-CXO\u8054\u76df\uff08cxounion.cn\uff09<\/mark><\/p>\n\n\n\n<p class=\"has-medium-font-size\">As we all know, the attention of the public has a decay curve, and the heat of the Internet will not last long. In order to catch up with the hot spot, our team worked hard for a week and finally made this product. I remember it was 5am on a Saturday morning and I went to bed after Posting the product on my Weibo account. I only had four followers at that time, and when I woke up, it was very popular. It had been forwarded over 5,000 times. All my previous posts combined did not get that much attention.<\/p>\n\n\n\n<p class=\"has-medium-font-size\">It was this project that touched me a lot. Before, I only knew that I liked to write code, but the &#8220;Baidu Search for People&#8221; project made me realize that technology can make the world better, and I truly realized the power of technology for the first time.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">That&#8217;s how I got started.<\/h4>\n\n\n\n<p class=\"has-medium-font-size\">In 2012, I got to know Cheng Wei, CEO of Didi, through a friend&#8217;s introduction after the failure of my first business. He told me that Didi was trying to solve the efficiency problem between taxi passengers and drivers. If you remember, there was a huge information gap between the passenger and the driver. Passengers often have to queue up at the side of the road to &#8220;grab&#8221; taxis, inhaling exhaust fumes, while taxi drivers are likely to drive around empty looking for passengers without passengers. <\/p>\n\n\n\n<p class=\"has-medium-font-size\">To be honest, there was some uncertainty when hearing Cheng Wei&#8217;s idea, but it was worth a try. Therefore, I spent two days to take more than 30 taxis for research, and found that for passengers, there is a need to queue, wait, grab a taxi, and often face rejection. For drivers, about 30% of the time is empty every day, and this part of the time and fuel costs have to be borne by themselves. For the public, is indeed a very painful &#8220;pain point&#8221;.<\/p>\n\n\n\n<p class=\"has-medium-font-size\">Therefore, I want to solve the problem of information asymmetry between passengers and drivers through the mobile Internet, so that passengers can send out their taxi needs without going downstairs, without waiting or inhaling exhaust gas on the street. The driver can also obtain the passenger information in the first time, and the cost of information transmission and exchange can be reduced to zero by using the mobile Internet as the medium. This is Didi now.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">&#8220;Near death in Didi for nine years&#8221;<\/h3>\n\n\n\n<p class=\"has-medium-font-size\">The past nine years in Didi have been a close call.<\/p>\n\n\n\n<p class=\"has-medium-font-size\">It was very difficult at the beginning. At the beginning, Didi only had 800,000 yuan of start-up capital, and we could only afford 5,000 yuan salary. For a long time, few engineers were willing to join us. The competition was fierce. Another Beijing competitor raised $3 million. It is very stressful to support the rapid development of the business and lay the foundation of the technology. Because resources are so limited, once we get a feature wrong and a competitor gets a feature right, we can never catch up.<mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-white-color\">CXO UNION-CXO\u8054\u76df\uff08cxounion.cn\uff09<\/mark><\/p>\n\n\n\n<h4 class=\"wp-block-heading\">In 2014, the &#8220;subsidy war&#8221; between Tencent and Kuaidi happened. <\/h4>\n\n\n\n<p class=\"has-medium-font-size\">In 2014, the &#8220;subsidy war&#8221; between Tencent and Kuaidi happened. At that time, Tencent and Alibaba both wanted to develop their strength in mobile payment, but Tencent itself did not have high-frequency trading in mobile payment, so it sought cooperation with Didi, while Ali sought cooperation with Kuaidi. Our subsidy rule is that when passengers arrive at the destination and link wechat Pay with their bank cards, both passengers and drivers will get a subsidy of 2 yuan. Before the event, the daily order volume of Didi was about 100,000, and we were optimistic that it would increase by 50%, so we prepared 40 servers. Unexpectedly, two weeks down, the user increased 50 times, rose to 5 million single, our server can not carry, a peak on the breakdown.<\/p>\n\n\n\n<p class=\"has-medium-font-size\">Users choose between Didi and Kuaidi. If one server fails, users will flock to the other, and then the server of this one will also fail. The final battle is which server can be stabilized first. The seven days and nights of the war were very tragic, and my heart was actually very uneasy. Because can win, how long it takes, the heart has no bottom, some colleagues get up to the back of the contact lenses can not take off, can only go to the hospital.<\/p>\n\n\n\n<p class=\"has-medium-font-size\">The technical team of competitive products is also very excellent, to the end is really to rely on energy to support, go all out, efforts to do nothing. In the end, Didi took seven days and nights to stabilize its servers, while its rival took nine days.<mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-white-color\">CXO UNION-CXO\u8054\u76df\uff08cxounion.cn\uff09<\/mark><\/p>\n\n\n\n<h3 class=\"wp-block-heading\">&#8220;The Times still leave us with great space and challenges.&#8221;<\/h3>\n\n\n\n<p class=\"has-medium-font-size\">Didi has certainly grown far beyond what we could have imagined when we started. In the past nine years, along the horizontal axis, we have extended from Beijing to more than 400 cities across China and also entered Latin America and Africa. Along the vertical axis, it starts to connect various types of transportation, including luxury cars, private cars, express cars, premium cars, trams and electric bicycles. It uses technology to design bus scheduling, improves the efficiency of the bus system, and constantly optimizes the carpooling business.<\/p>\n\n\n\n<p class=\"has-medium-font-size\">After years of development, Didi has built the world&#8217;s largest travel network, and underneath this network is the most valuable traffic big data.<\/p>\n\n\n\n<p class=\"has-medium-font-size\">In my opinion, the next 20 years will be a transformative time for travel. I hope more outstanding people can join me and Didi in changing the world. 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