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style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-white-color\">cxounion.cn<\/mark><\/p>\n\n\n\n<h2 class=\"wp-block-heading has-medium-font-size\">\u4e94\u3001<strong>\u6570\u5b57\u5316\u8f6c\u578b\u5b9e\u8df5\u611f\u609f<\/strong><\/h2>\n\n\n\n<p class=\"has-medium-font-size\">\u6700\u540e\uff0c\u80e1\u658c\u603b\u7ed3\u4e86\u4e2d\u5316\u80fd\u6e90\u5728<a href=\"http:\/\/www.szhzxw.cn\">\u6570\u5b57\u5316\u8f6c\u578b<\/a>\u4e0e\u5b9e\u8df5\u8fc7\u7a0b\u4e2d\u7684\u51e0\u70b9\u611f\u609f\uff1a<\/p>\n\n\n\n<p class=\"has-medium-font-size\">\u4e00\u662f\u9ad8\u5c42\u9886\u5bfc\u575a\u5b9a\u7684\u6218\u7565\u6307\u5f15\u3002\u6570\u5b57\u5316\u8f6c\u578b\u9700\u8981\u6301\u7eed\u6295\u5165\uff0c\u9ad8\u5c42\u575a\u5b9a\u7684\u6218\u7565\u6307\u5f15\u662f\u524d\u63d0\uff0c\u201c\u4e09\u5206\u5efa\u3001\u4e03\u5206\u517b\u201d\u7684\u89c4\u5f8b\u5728\u6570\u5b57\u5316\u8f6c\u578b\u9886\u57df\u4ecd\u7136\u9002\u7528\u3002<\/p>\n\n\n\n<p 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class=\"has-medium-font-size\">\u56db\u662f\u6574\u4f53\u89c4\u5212\uff0c\u5206\u6b65\u843d\u5730\u3002\u5f62\u6210\u5927\u89c4\u5212\u3001\u7ec6\u65b9\u6848\u6253\u597d\u57fa\u7840\uff0c\u56f4\u7ed5\u91cd\u70b9\u573a\u666f\u3001\u5173\u952e\u9886\u57df\u96c6\u4e2d\u6295\u653e\u8d44\u6e90\uff0c\u4e13\u9879\u7a81\u7834\uff0c\u91c7\u7528\u654f\u6377\u7684\u65b9\u5f0f\u5c0f\u6b65\u5feb\u8dd1\uff0c\u5feb\u901f\u8fed\u4ee3\u3002<mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-white-color\">cxounion.cn<\/mark><\/p>\n\n\n\n<p class=\"has-text-align-center has-medium-font-size\">\u5982\u9700\u52a0\u5165<a href=\"http:\/\/cxounion.cn\">CXO UNION\uff08CXO\u8054\u76df\uff09<\/a>\u9ad8\u7ba1\u793e\u7fa4\uff0c\u8bf7\u8054\u7cfb\u793e\u7fa4\u5c0f\u4f19\u4f34\u54e6~<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"http:\/\/cxounion.cn\/wp-content\/uploads\/2023\/04\/cxo\u7ed3\u5c3e\u4e8c\u7ef4\u7801.png\" alt=\"\"\/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading has-medium-font-size\">\u7ffb\u8bd1\uff1a<\/h2>\n\n\n\n<p class=\"has-medium-font-size\">Sinochem Holdings Co., LTD. (hereinafter referred to as &#8220;Sinochem Holdings&#8221;) is an important state-owned backbone enterprise supervised by the State-owned Assets Supervision and Administration Commission of the State Council. Founded in May 2021, Sinochem Group Co., Ltd. and China National Chemical Group Co., LTD were restructured. It is one of the largest comprehensive chemical enterprises in the world, with business distribution in 150 countries and regions. The company has 220,000 employees worldwide, with overseas employees accounting for 48%. There are 16 listed companies at home and abroad. The strategic positioning of Sinochem Holdings is to build a world-class comprehensive chemical enterprise led by life science and material science. Supported by basic chemical engineering and guaranteed by environmental science. And driven by science and technology.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">It is a technology-driven<mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-white-color\">cxounion.cn<\/mark><\/h4>\n\n\n\n<p class=\"has-medium-font-size\">Sinoenergy Co., LTD. (hereinafter referred to as &#8220;Sinoenergy&#8221;) carries the basic chemical business segment under Sinochem Holdings. It is a technology-driven, innovative and excellent management operator and comprehensive service provider in the petroleum and petrochemical industry. <\/p>\n\n\n\n<p class=\"has-medium-font-size\">Its business consists of exploration and development, petroleum trade, refining and chemical industry, warehousing and logistics. Oil product sales, petrochemical sales and other professional segments. With a complete petrochemical industry chain. Through the independent research and development of the new Internet technology based oil and petrochemical products business platfor. Sinoenergy actively embrace the digital wave, continue to achieve industrial digital upgrading. Hu Bin, chief information Officer of Energy Division of Sinochem Holdings. I shared the practice of the digital transformation of Sinochem Energy at the second Conference on the integration of the Two chemicals and Digital transformation. The enterprise network D1Net edited and arranged the speech content, providing reference for the CIO in the process of implementing the digital transformation.<\/p>\n\n\n\n<p class=\"has-medium-font-size\">Petrochemical enterprises are in traditional industries, facing many challenges from safety, environmental protection, efficiency and energy saving in production links. The petrochemical market is limited and competition in the industry continues to intensify. Due to the continuous expansion of global production capacity. At present, the overall digital foundation level of the petrochemical industry is weak, the digital divide between enterprises is obvious. The level of industrial collaboration is low. And there is still a big gap in digital transformation compared with other industries. At the same time, petrochemical enterprises are facing huge digital development space.<\/p>\n\n\n\n<h3 class=\"wp-block-heading has-medium-font-size\">The goal of digital transformation of &#8220;online Zhonghua&#8221;<\/h3>\n\n\n\n<p class=\"has-medium-font-size\">From the end of 2019 to the beginning of 2020, in order to promote the deep integration of digital technology with R&amp;D, production, operation and management. Sinoenergy proposed the digital transformation goal of &#8220;online Sinochem&#8221; centering on two key words of &#8220;three integralities and four elements&#8221;. By creating a digital environment of &#8220;all online, all connected and all collaborative&#8221;. Sinoenergy promotes the reshaping of business model with digital thinking. We will innovate and upgrade the data-driven management model, improve the integrated collaborative operation and profitability. And realize the digital transformation of Sinoenergy by the end of the 14th Five-Year Plan to help Sinoenergy achieve high-quality development.<mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-white-color\">cxounion.cn<\/mark><\/p>\n\n\n\n<p class=\"has-medium-font-size\">The first step of the &#8220;three Perfections&#8221; is all-online, which refers to the digital process of moving all business processes. Business relationships, corporate assets and management activities from offline to online. The second step is to fully connect and realize the network. According to Metcalfe&#8217;s law: the value of a network is proportional to the square of its number of nodes. Sinoenergy expects to form a network through multi-point digital transformation and realize exponential growth of value. The third step is full collaboration to realize intelligence.<\/p>\n\n\n\n<p class=\"has-medium-font-size\">&#8220;Four elements&#8221; refers to a customer-centric enterprise that focuses on employees and society and protects the interests of shareholders.<\/p>\n\n\n\n<h3 class=\"wp-block-heading has-medium-font-size\">Digital transformation framework of &#8220;online Zhonghua&#8221;<\/h3>\n\n\n\n<p class=\"has-medium-font-size\">The digital transformation structure of Sinoenergy is divided into several levels. At the bottom level, the group plans to build a cloud and a lake; at the platform level, it is divided into a shared technology platform. A business innovation platform and a strategic management and control platform. Above the platform is a unified portal for the whole group and customers. <\/p>\n\n\n\n<p class=\"has-medium-font-size\">Hu Bin mentioned that the three platforms are under division of labor within Sinoenergy. Among which the strategic control and sharing platforms are created by Sinoenergy Holding. In the field of business model innovation, Sinoenergy gives full play to the initiative of each business segment. Because the industry chain of the petrochemical industry covers many different business scenarios from oil trade, refining and chemical industry, warehousing and logistics to oil product sales. With business orientation and value driving as the starting point, the company builds business innovation platforms under different business scenarios to achieve fully online, fully connected and fully collaborative business innovation applications, so as to achieve the balance of headquarters operation control, business model innovation and sharing capability support.<mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-white-color\">cxounion.cn<\/mark><\/p>\n\n\n\n<p class=\"has-medium-font-size\">By building a data platform, constructing data applications and services of data layer, operation layer, planning layer and decision optimization layer. Sinoenergy achieves global integrated collaborative optimization through deep integration of big data and artificial intelligence technology, enabling internal business scenarios and external scenarios of the enterprise. At the same time, in order to promote the implementation of the strategy of &#8220;online Sinochem&#8221;, a complete organizational system has been established from the Group to Sinochem Energy Holdings to ensure that a blueprint is drawn to the end.<\/p>\n\n\n\n<h3 class=\"wp-block-heading has-medium-font-size\">Exploration and practice of Sinochem Energy Digital transformation<\/h3>\n\n\n\n<p class=\"has-medium-font-size\">Then, Hu Bin introduced the practical application cases of Sinoenergy&#8217;s digital transformation from two dimensions of internal business application scenarios and industrial application scenarios. Firstly, the digital transformation practice based on four internal business application scenarios of refining and chemical business, oil sales, chemical sales and storage business is introduced.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">In the refining and chemical business segment<\/h4>\n\n\n\n<p class=\"has-medium-font-size\">In the refining and chemical business segment, Sinochem Energy&#8217;s refining and chemical base is located in Meizhou Bay, Fujian Province. The petrochemical industrial park currently has a processing capacity of 15 million tons\/year of crude oil, 1 million tons\/year of ethylene and 800,000 tons\/year of paraxylene. Refining and chemical business is the fulcrum of Sinoenergy&#8217;s development strategy. Guided by the evaluation system of intelligent manufacturing benchmarking model, Sinoenergy has established a complete set of data model centering on the digital research and development of procurement, plant design and delivery, intelligent production and operation and marketing management, so as to continuously promote the optimization of production process and supply chain, and improve the management level of safety and environmental protection.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">In the field of oil sales<mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-white-color\">cxounion.cn<\/mark><\/h4>\n\n\n\n<p class=\"has-medium-font-size\">In the field of oil sales, with the development of electric vehicles, great changes have taken place in the energy industry. The development mode of traditional self-built gas stations is no longer suitable for the current development form. The asset-light mode has become the strategic choice for Sinoenergy to promote the sustainable development of its business under the current environment. <\/p>\n\n\n\n<p class=\"has-medium-font-size\">At present, Sinoenergy has established a marketing network in 17 provinces and cities across the country, with nearly 600 self-operated and cooperative operating stations and more than 800 franchised stations, becoming an excellent oil sales company in the industry. Focusing on the asset-light strategy, Sinoenergy has developed the owner-end APP, management service APP and car owner APP based on the smart oil station solution through digital transformation, and promoted the development of the asset-light strategy through the mobile terminal. It is reported that the management service platform has reached good expectations in trial in many places. Now it has started the nationwide modular promotion, accelerated the asset-light strategy of &#8220;self-management + platform + service&#8221;, and boosted the digital transformation of refined oil sales to platform service mode.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">In the field of chemical sales<\/h4>\n\n\n\n<p class=\"has-medium-font-size\">In the field of chemical sales, Sinoenergy&#8217;s sales business radiates to Fujian Province, East China and South China, with more than 70 transfer warehouses in many places across the country, and it has established stable cooperative relations with the world&#8217;s first-class petrochemical suppliers. The biggest problem facing the sale of chemicals is to solve the problem of who to sell, how much to sell, and how little to sell. These problems have not found a good solution for many years under the traditional model. <mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-white-color\">cxounion.cn<\/mark><\/p>\n\n\n\n<p class=\"has-medium-font-size\">Therefore, in the process of digital transformation, Sinoenergy has built the &#8220;Yihua Network + unified business platform&#8221;. Through the innovation of digital marketing mode, Sinoenergy has realized the full online business process, efficient and intelligent system functions, standard compliance of key nodes and convenient and humanized external services. On the basis of bringing all the chemicals of Sinochem Energy online and relying on its innovative online marketing mode and sound system management, Yihao.com has attracted high-quality resources from many third parties, such as CNOOC, Wanhua and Sinopec, and become a representative platform in the petrochemical e-commerce field.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">In the field of warehousing business<\/h4>\n\n\n\n<p class=\"has-medium-font-size\">In the field of warehousing business, Sinoenergy builds a &#8220;Sinochem Logistics Port&#8221; by means of digitization and standardization to realize the transformation of business platform. Sinoenergy has extended several reservoir areas from single warehousing business to upstream and downstream logistics and value-added links. Through intelligent and professional management, Sinoenergy provides integrated and one-stop services covering logistics, capital flow and information flow, improves the operation efficiency and safety management level of several reservoir areas, and promotes it to the third party reservoir areas, creating an innovative comprehensive petrochemical logistics service platform.<\/p>\n\n\n\n<h3 class=\"wp-block-heading has-medium-font-size\">Solve petrochemical supply chain, transaction efficiency and credit problems<\/h3>\n\n\n\n<p class=\"has-medium-font-size\">In addition, SinoEnergy provides two major digital transformation solutions to empower the industry by addressing the key problems existing in the industry.<\/p>\n\n\n\n<p class=\"has-medium-font-size\">The petrochemical supply chain has many problems, such as full marketization of the industry, decentralization of scale and simple homogenization of transactions. Many business scenarios have not been realized online, and there is a lack of interconnection and coordination between upstream and downstream, which is the weakest link in the industrial chain. In order to solve the practical problems in industrial supply chain management, Sinoenergy uses its own practical experience in digital transformation to build a &#8220;66 cloud chain&#8221; platform, which covers the functions of self-service record booking, waybill management of queuing vehicles and ships, active distribution, intelligent park, online commodity inspection and so on.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">It provides one-stop online logistics solutions and blockchain digital<\/h4>\n\n\n\n<p class=\"has-medium-font-size\">66 Cloud chain platform is a digital supply chain infrastructure that integrates warehousing and transportation. It provides one-stop online logistics solutions and blockchain digital warehouse receipt supply chain finance solutions, builds real-time online multi-party cooperation ability of supply chain for enterprises, and helps enterprises establish and improve safe, efficient and reliable digital supply chain business and service system. At present, 66 Cloud chain has served more than 100 leading enterprises in the industry and achieved significant social and economic benefits. In addition, in order to implement the requirements of the CPC Central Committee and The State Council on the reform of state-owned enterprises, Sinoenergy actively promotes the innovation of system and mechanism.Establishes the &#8220;Six Cloud Chain technology&#8221; through mixed-mix reform, and realizes the exploration in the field of mass entrepreneurship and innovation through the pilot of employee stock ownership.<\/p>\n\n\n\n<p class=\"has-medium-font-size\">Energy and petrochemical industry is a capital-intensive industry with a large amount of assets and capital. In the current trading links, there are two major problems: efficiency and safety. The long transit time of petrochemical cargoes meant that large amounts of money were frozen for nearly five days. In addition, because the industry adopts paper documents transaction, there is a very large profit space of fraud. In order to solve the above two problems, Sinoenergy complies with the development trend of global blockchain distributed platform. Builds a core application platform with blockchain as the underlying technology. Digitizing the core documents and processes of all links of cross-border trade, greatly improving the efficiency of contract signing, payment for goods, bill of lading transfer, customs supervision and other links.<mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-white-color\">cxounion.cn<\/mark><\/p>\n\n\n\n<h3 class=\"wp-block-heading has-medium-font-size\">Reflections on digital transformation practice<\/h3>\n\n\n\n<p class=\"has-medium-font-size\">Finally, Hu Bin summed up several reflections of Sinoenergy in the process of digital transformation and practice:<\/p>\n\n\n\n<p class=\"has-medium-font-size\">First, firm strategic guidance from senior leaders. Digital transformation requires continuous investment, and firm strategic guidance from the top is the premise. The law of &#8220;three parts construction and seven parts support&#8221; is still applicable in the field of digital transformation.<\/p>\n\n\n\n<p class=\"has-medium-font-size\">The second is the principle of business orientation, value orientation and problem orientation. Traditional informatization focuses more on project management, emphasizing standardization and standardization, while digital transformation must be closely combined with business. Focusing on solving business pain points and realizing business value.<\/p>\n\n\n\n<p class=\"has-medium-font-size\">Third, define the theme of innovation and activate the impetus for innovation. The innovation subject of digital transformation is not the information management department, but the business and management department. The front-line team that has the closest contact with the market and customers should drive the innovation.<\/p>\n\n\n\n<p class=\"has-medium-font-size\">Fourth, overall planning, step by step landing. 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